David Parrish - International Business Adviser for Creative People
 

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Your 'Financial Control Panel'

Finance and accounting are often regarded as the boring side of business by creative people, but those who ignore it are not in control of their business destiny. It’s like driving a car without looking at the dashboard. Successful entrepreneurs don’t need to look at all the detailed financial information but do need sight of the key financial measures. These are the equivalent of the car’s dashboard instruments showing the important information such as speed, fuel and oil pressure. The financial equivalents are profitability (per project and overall), cash flow and net assets.

This is an extract from the book 'T-Shirts and Suits: A Guide to the Business of Creativity' by David Parrish.

You can download the finance chapter 'Counting your Money'.
Download counting_your_money. Excerpt from T-Shirts and Suits. A Guide to the Business of Creativity.pdf

You are free to copy and distribute this file. (See Creative Commons licence.)

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