David Parrish - International Business Adviser for Creative People
 

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Seven Steps to Success

There is a lot written about business strategy, but in essence it can all be boiled down to seven simple steps:

1. Be clear where you want to go - your Vision

2. Know yourself and your current situation

3. Understand customers' needs, competition and external forces

4. Carefully create your unique Business Formula

5. Devise a plan of action - your Business Strategy

6. Turn the plan into action

7. Stick to it - be prepared to Say No


Taken from 'T-Shirts and Suits: A Guide to the Business of Creativity'

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